We had the opportunity to work with the international grocery chain ALDI on their first-ever commercials in the German market.
Our team developed a campaign that featured two spots -
the first one was viewed through the eyes of children,
questioning the choices made by adults in the world.
In contrast, the second spot featured adults asking why everything has to be so complicated and supporting the message conveyed in the first spot.
In addition to the television commercials, we also provided support through print and web communications.
Overall, it was a unique and rewarding experience
to contribute to such a well-known brand's marketing efforts.